Bliblicare+ by Cermati Protect

Genaya is trusted to organize the end-to-end press conference for the launch of Bliblicare+ by Cermati Protect. From this campaign, Bliblicare+ by Cermati Protect achieved 128% media coverage with 100% positive tones. From the published news articles, 84% of the media mentioned the brand in the news headline and 100% of the media mentioned all spokespersons in the news body.

Through this event, Cermati Protect also officially announces their collaboration with PT Global Digital Niaga Tbk (Blibli) through its subsidiary, PT Global Teknologi Niaga (GTNi), by introducing the Bliblicare+ service, an innovative gadget protection solution for all Blibli customers. 

With Bliblicare+, customers who purchase devices at physical Blibli consumer electronics stores such as Blibli, Tukar Tambah, and Hello Apple Authorized Reseller across Indonesia can benefit from guaranteed repairs and replacements for damages, including gadget loss. 

For customers who purchase their electronic devices online on the Blibli website or hellostore.id, they can also choose suitable protection through bliProteksi. Specifically for gadget and phone protection from non-warranty covered issues, customers will be safeguarded by Bliblicare+. 

According to Juanri, the VP of Insurance at Cermati Protect, as a pioneer in digital insurance brokerage in Indonesia, Cermati Protect brings its experience and understanding as insurance consultants and brokers with an online network system.

"The collaboration between Cermati Protect and Blibli addresses the need for gadget protection purchased within the Blibli Group. Therefore, Cermati Protect and Blibli enhance their services by introducing Bliblicare+ with six benefits and one additional feature at a relatively affordable premium," Juanri explained. 

Dony Munaf, the Business Development Director of PT Global Teknologi Niaga (GTNi), added his commitment as a leading omnichannel trading and lifestyle ecosystem with a comprehensive and integrated ecosystem of products and services. 

"This is affirmed by the introduction of Bliblicare+. This value-added service allows us to meet various consumer needs maximally. Not only worry-free, but also this collaboration with Cermati Protect is expected to facilitate customers in claiming Bliblicare+ insurance," Dony said. 

Bliblicare offers relatively affordable premiums and fully guarantees damages and losses. From unforeseen damages to damages caused by liquid exposure, fire, lightning strikes, explosions, aircraft crashes, smoke (FLEXAS), riots, strikes, civil commotions, earthquakes, volcanic eruptions, tsunamis, replacement of accessories in the sales package, and theft (specifically for Bliblicare+ premium). 

In addition to comprehensive protection at an affordable price, Bliblicare+ also ensures customer convenience with a faster claim process. Bliblicare+ can be obtained directly by customers by purchasing gadgets at various Blibli retail consumer electronics networks, namely Blibli, Tukar Tambah, Hello Apple Authorized Reseller, nearest to them, spread across Indonesia.